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We are delighted this month to welcome a powerful influencer in USA dental marketing, who shares with us her own professional story as well as some priceless tips on marketing in the current landscape.
Grace graduated in 2007 with a background in advertising and psychology and bears testimony that her first job in sales taught her lifelong skills that formed the foundation for her future success.
She became the marketing director of a 2-location dental business in 2009 and, over the next 2 years, sharpened her skills at the cliff face by constructively destroying and rebuilding a marketing system that wasn’t working.
Founding Identity Dental Marketing in 2009, she has by her own admission become an overnight success over 13 years of hard work, starting by cold-calling local dental practices (the hard way) and growing her business and reach step by step.
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